Jeridoo Universe AG
  • Home
  • Taming the Beast
  • Wilhelm Tell
  • Book Series - MAGENTAR
  • Bilal - A New Breed of Hero
    • TRAILER BILAL
    • Music Sound Design
  • Jeridoo Blog
  • Deutsche Seite
  • Iron Sky
  • Contact and Impressum
    • Press

Can A Film Change A Viewers' Politics?

8/14/2018

0 Comments

 
Picture

Film is arguably the most accessible art form, disseminating across the world, even to places where American entertainment is supposed to be banned. These films help spread American ideas, values, and culture.

Therefore, it’s no secret the world is obsessed with Hollywood and with Hollywood stars. But does Hollywood also have the power to make lasting change in society, especially on a government policy level?

While governments are frequently the subject of many feature films, we only have a limited understanding on how government’s portrayal on films affects audience’s perceptions of political ideology.

A study was done which looked at the impact of two recent films, Argo and Zero Dark Thirty, on how viewers’ perceive government. The researchers found many of the study participants’ views changed after viewing the two films, by having a more positive view of how governments are run

The study shows what has been known by politicians and law makers for a long time: film has the power to shape perceptions of moviegoers on a range of subjects from war, society, romance, and the government.

For this study, sixty-nine students watched one of the two films, and completed a questionnaire before and after the screening.  First, viewers were asked about their impressions of their government.  About half of the viewers, prior to watching one of the films, thought the government was going in the wrong direction whereas after watching, there were a shift in their thinking.

This dramatic change as a result of watching a fictional film is extremely interesting.  Given the current political divide and climate, attitudes about American policy, it is not.  The study showed 22 percent of viewers changed their opinion after the movie about the United States, whereas 76 percent of the viewership did not change. 

Donald Trump knew the power of film to influence viewers. He rented out an Iowa theater to screen the Benghazi film 13 Hours for his supporters for free. Although the director, Michael Bay, has insisted his film wasn’t political or wasn’t meant specifically to criticize the Democratic government, especially Hilary Clinton who was then Secretary of State, the film did hit on some contentious issues. Trump obviously hoped that the film would influence voters to turn against the Democratic party and vote for him. How influential the screening of the film was is hard to say, however the numbers don’t lie as Trump beat out Clinton by a vote of 51% to 41.7%.

While films have been used for political purposes ever since they first were invented – Birth of a Nation comes instantly to mind which was properganda about the Ku Klux Klan – it’s never before been measured how much influence a couple of viewing hours can have on a person until now. Perhaps with so much money being spent on politics and how divided we have become, it wouldn’t be surprising if we see more political charged movies being green lighted.
 
0 Comments



Leave a Reply.

    Picture

    Author

    Jeridoo Productions' own Blog about our Productions, Projects and Film- and Movie-related News.

    Archives

    October 2022
    September 2022
    August 2022
    April 2022
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018


    Categories

    All
    2018
    2022
    AI Technology
    Arni
    Awards
    Behind The Scene
    Best Of
    Brendan Gleeson
    Christmas
    Colin Farrell
    Comics
    Co Production
    Co-production
    DC Comics
    Documentary
    Donald Trumph
    Dramedy
    Eddie Hall
    Film
    Filmmaker
    Film Review
    Gina Prince-Blythewood
    Golden Globes
    Hubble
    Indi Film
    Inventions
    Iron Sky
    Jeridoo
    John Boyega
    Lashana Lynch
    Lead Role
    List
    Martin McDonagh
    Marvel
    Masculinity
    Movie Making
    Movie Projects
    Netflix
    Oscars
    Pandemic
    Quibi
    Schwarzenegger
    Search
    Sheila Atim
    Space
    Stan Lee
    Telescope
    The Banshees Of Inisherin
    The Beast
    The Future
    The Woman King
    Thuso Mbedu
    TIFF
    Violas Davis

    RSS Feed

Stationsstrasse 37
6023 Rothenburg
​Switzerland

Mission Statement

JERIDOO UNIVERSE strives to entertain the world by producing exceptional films and movies with Swiss competence, efficiency, and trust-worthy transparency of investments.

Stay Connected!

    Keep me Informed!

Subscribe to Newsletter

JERIDOO UNIVERSE AG

Home / English
Home / Deutsch
Contact
Impressum

MOVIE PROJECTS

Iron Sky Universe
Bilal
The Wilhelm Tell Saga
ReEVOLUTION

MEDIA

News/Blog
Press/Media
© Copyright 2018 Jeridoo Universe AG
  • Home
  • Taming the Beast
  • Wilhelm Tell
  • Book Series - MAGENTAR
  • Bilal - A New Breed of Hero
    • TRAILER BILAL
    • Music Sound Design
  • Jeridoo Blog
  • Deutsche Seite
  • Iron Sky
  • Contact and Impressum
    • Press